Custom logo design services for your new project

We’re happy to help! Complete the form below to get a free logo quote.

 

Answering the questions below will offer insight into your strategic and business goals, help us both determine a brand direction that fits your company, and most importantly, one that speaks directly to your customer.


Please answer as many questions as possible. The more you share, the better job we can do for you. We may contact you if more information is required prior to providing a quote.

Please enter your email, so we can follow up with you.
Please indicate your timeline needs. Do you have a hard deadline to meet for completion?
Please indicate your anticipated total budget for this project. Keep in mind all consultants have different pricing models and rates. If we are aware of your budgetary constraints, we can customize our consulting services to make the most impact on your branding project. Remember this is an investment, not an expense. The more budget you can invest, the more time we can commit to your brand.
Identify the Name of your company. Explain what your business offers (products or services, or both). Please also include general information such as years in operation, location, number of employees, etc.
What is your 10 second "elevator pitch?" Please describe your business in one sentence.
List your primary competitors who share your market and audience?
List the key characteristics that make your Service or Product unique. This is what makes you unique in the marketplace, your USP (Unique Selling Position). Why should someone choose you over one of your competitors? It is important to identify any substantive differences between you and your competition.
Who is your target audience? Young, old, traditional, stay-at-home mums, corporates... who are they? Include age, gender, education level, demographics, etc. Try to visualize them in your mind as individuals with needs. Please provide a brief description of your primary and secondary target audiences.
Please identify if this is a new brand initiative or a re-branding of an existing company.
What is the EXACT wording for the new logotype? If you have a tagline or slogan, please include it here.
If you already have something in mind, we want to make sure to take it into consideration so all of your expectations will be met. Please remember to focus on how YOUR TARGET audience thinks, and less about your personal preferences, as they may have little to do with creating an effective logo and brand for your business. It’s ALWAYS all about your customer.
(e.g. clean, corporate, technical, humorous, serious, masculine, classic, elegant, colorful, etc). The preference in style that you specify will be what we work with when assessing what visual direction to explore.
Please specify any colors or imagery that you believe will resonate well with your target audience. This is not your personal favorite colors, this is what your audience will best respond to.
The goals of Brand Strategy are to develop a concise and cohesive brand strategy document that encapsulates your brand’s core Promise, Position, and Personality to attract your ideal client(s). Both established businesses and start ups alike benefit from this Strategic exercise. Let us know if you’d be interested in this Brand Strategy service, and we will include it as an optional add-on to the estimate.
A follow up to the Strategy phase is a Online Social Media Marketing Plan, to execute the Brand Strategy. We suggest first committing to an Online Marketing Plan using Paid Advertising, before engaging offline Print campaigns, which can be exponentially more expensive. Let us know if you’d be interested in this Marketing service, and we will include it as an optional add-on to the estimate.
If we did not address everything, please take this opportunity to list out what your needs are in totality: e.g. Website Design, Print Collateral, Packaging Design, Online Advertising, Social Media Strategy, etc.